{"id":24044,"date":"2019-04-06T00:00:00","date_gmt":"2019-04-06T00:00:00","guid":{"rendered":"https:\/\/swordgroupprod.wpengine.com\/2019\/04\/06\/sword-breakfast-transformation-digitale-b2b\/"},"modified":"2022-12-22T10:06:22","modified_gmt":"2022-12-22T10:06:22","slug":"sword-breakfast-transformation-digitale-b2b","status":"publish","type":"post","link":"https:\/\/www.sword-group.com\/fr\/2019\/04\/06\/sword-breakfast-transformation-digitale-b2b\/","title":{"rendered":"Sword Breakfast | Transformation digitale B2B"},"content":{"rendered":"<p>Comment<strong> digitaliser vos canaux de vente B2B <\/strong>?\u00a0Comment\u00a0se situe votre entreprise par rapport \u00e0 vos concurrents ? Quelles sont les tendances, les d\u00e9fis, les opportunit\u00e9s et les menaces du <strong>e-commerce B2B\u00a0<\/strong>? Nous r\u00e9pondrons \u00e0 toutes ces questions lors de notre \u00e9v\u00e9nement, rythm\u00e9 par des\u00a0<strong>pr\u00e9sentations d\u2019experts<\/strong>, des\u00a0<strong>cas clients<\/strong> et une <strong>visite priv\u00e9e du Groupama Stadium<\/strong>.<\/p>\n<p><strong>Programme :<\/strong><\/p>\n<ul>\n<li>08h30 |\u00a0Accueil\u00a0&amp;\u00a0Petit d\u00e9jeuner<\/li>\n<li>09h00 |\u00a0Introduction\u00a0par <a href=\"https:\/\/www.intershop.com\/\" target=\"_blank\" rel=\"noopener\">intershop<\/a> et Sword Group<\/li>\n<li>09h30 |\u00a0Les <strong>briques fonctionnelles\/organisationnelles<\/strong> d&rsquo;une<strong> transformation digitale B2B<\/strong> (eCommerce, CRM)<\/li>\n<li>10h15 | Pause caf\u00e9 &amp; viennoiseries<\/li>\n<li>10h30 | <strong>Expression du besoin B2B<\/strong> : les pi\u00e8ges \u00e0 \u00e9viter<\/li>\n<li>10h45 | <strong>Cas clients :<\/strong> <a href=\"https:\/\/eshop.wurth.fr\/\" target=\"_blank\" rel=\"noopener\">Wurth<\/a>, <a href=\"https:\/\/www.spinner-group.com\/en\/\" target=\"_blank\" rel=\"noopener\">Spinner<\/a> &amp; <a href=\"https:\/\/www.trumpf.com\/fr_FR\/\" target=\"_blank\" rel=\"noopener\">Trumpf<\/a><\/li>\n<li>11h00 | <strong>Visite priv\u00e9e<\/strong> du <a href=\"https:\/\/www.groupama-stadium.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Groupama Stadium\u00a0<\/strong><\/a><\/li>\n<\/ul>\n<p>Rendez-vous\u00a0<strong>jeudi<\/strong>\u00a0<strong>20\u00a0juin 2019<\/strong>, de 08h30 \u00e0 12h00, au\u00a0<strong>Groupama Stadium :<\/strong><\/p>\n<p><iframe loading=\"lazy\" style=\"border: 0;\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!1m14!1m8!1m3!1d11133.176585381661!2d4.982029!3d45.765295!3m2!1i1024!2i768!4f13.1!3m3!1m2!1s0x0%3A0x2f897dd844dfd2c2!2sGroupama+Stadium!5e0!3m2!1sfr!2sfr!4v1559568263172!5m2!1sfr!2sfr\" width=\"600\" height=\"450\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p style=\"text-align: center;\"><a class=\"link-button\" href=\"https:\/\/info.intershop.com\/digital_transformation_in_b2b-lyon\" target=\"_blank\" rel=\"noopener\">INSCRIPTION<\/a><\/p>\n<h6 style=\"text-align: center;\">\u00c9v\u00e9nement gratuit. Le\u00a0nombre\u00a0de\u00a0places\u00a0\u00e9tant\u00a0limit\u00e9, l\u2019<wbr \/>inscription\u00a0est\u00a0obligatoire.<\/h6>\n","protected":false},"excerpt":{"rendered":"<p>Sword Group a le plaisir de vous inviter \u00e0 son prochain Sword Breakfast, qui aura lieu le jeudi 20 Juin 2019 \u00e0 9h00 au Groupama Stadium, \u00e0 Lyon.\u00a0\u00a0<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[139],"tags":[],"class_list":["post-24044","post","type-post","status-publish","format-standard","hentry","category-events"],"_links":{"self":[{"href":"https:\/\/www.sword-group.com\/fr\/wp-json\/wp\/v2\/posts\/24044","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sword-group.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sword-group.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sword-group.com\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sword-group.com\/fr\/wp-json\/wp\/v2\/comments?post=24044"}],"version-history":[{"count":0,"href":"https:\/\/www.sword-group.com\/fr\/wp-json\/wp\/v2\/posts\/24044\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.sword-group.com\/fr\/wp-json\/wp\/v2\/media?parent=24044"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sword-group.com\/fr\/wp-json\/wp\/v2\/categories?post=24044"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sword-group.com\/fr\/wp-json\/wp\/v2\/tags?post=24044"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}